Saturday, 7 May 2011

Booklet Spreads

28 page, saddle stitched (Well, stapled) full colour.
The purpose of the book is to house the stereotypes, as well as the accompanying quote. It is a separate additional piece which would come free with the issue of vice magazine.

Though Vice itself is a free publication, they still gain revenue through their ties with advertisers such as American apparel, as well as being about to subscribe to the magazine. (Which cost's £35 a year for those who are unable to get a physical copy for free.)

I'm under the assumption that they would be able to produce these booklets without it cutting too much into their profits. They could also be limited edition to be included with the subscribers copy of Vice. (Such as how Computer arts subscribers have advert free covers and additional prints, calenders ect.)















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